Thursday, February 01, 2007

talking to the people who don't go to church

Explain what you mean. When we ask the unchurched why they don't come to church, the number one complaint is they can't understand what's going on or what preachers are saying. We try to make no assumptions about what visitors will understand, and we work hard to talk the language of those unfamiliar with church.

Explain why. Postmoderns resist directive-type communication. A sermon that starts off with an authoritative statement about how people ought to behave turns them off. I've found it works better to speak persuasively, sometimes taking twice as long to explain a point. "If you believe this, so-and-so occurs; if you believe that, such-and-such happens."

From the book Growing Your Church Through Evangelism and Outreach.

1 Comments:

Anonymous Anonymous said...

This reminds me of the question a christian friend of mine often asks people as they're talking about their life: "So, how's it working for you?". To "speak persuasively", as the blog quote goes. . . isn't that the challenge we all face,as we try to introduce a friend or contact to our true friend, Jesus? All the while trying to figure out if we're going to come across as authoratative vs. helpful. God's Spirit must help us here. I have friends at work that I want to introduce to the Lord, but my fear keeps me frozen most days, at least on the direct approach.

7:58 PM  

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